Latvian pop riser Marta is back with ‘Lovable’, on a mission to enchant audiences that has caught the attention of Eurovision, as the track is shortlisted to represent Latvia in 2025.
Dreamy, atmospheric introductions give way to a momentous mix of shimmering synths, empowering drums and radiant vocals. The rush of falling in love is bundled into a just-shy-of-three-minute anthem with sleek pop production.
Written across Stockholm and Riga with a range of like-minded musicians, Mart shares the track is a “falling-in-love anthem—about that magnetic, irresistible pull towards someone you just can’t get out of your head. We wanted the song to feel dreamy and vibrant, with an energy that captures the excitement and vulnerability of those moments. It’s a piece of my heart wrapped up in a pop track, and I’m beyond thrilled that it’s been shortlisted to potentially represent Latvia in Eurovision 2025. Being discovered by so many ESC fans has been an incredible and humbling experience—it’s amazing to see the song resonate with so many people!”
Since the early days of her career in 2015, Marta has slowly become a standout force at home. After graduating from the London College of Music, releasing two critically acclaimed albums, and now expanding her reach with English-language music, she’s no doubt one to keep an eye on.
